Case study · Global Payments
I2I · Ideation to Implementation
Internal innovation pipeline. 500+ contributors, ideas to shipped systems, at Fortune 500 scale.
$1M+
Saved annually at scale
Before · After
Before
Pre-written library, generic characters, no continuity
Diagram · static catalogue
After
Story generated per child, narrated in seconds
Diagram · generation pipeline
Problem
[TODO · pull from Case_Studies_v1.md] Bedtime is the most repetitive part of a parent's day. Existing apps offered a static library and called it personalization. Toddlers noticed.
Approach
[TODO · pull from Case_Studies_v1.md] Compose generation, voice synthesis, and a careful safety layer into one pipeline. Treat latency as the product. Ship the boring infrastructure first, then the magic.
Outcome
[TODO · pull from Case_Studies_v1.md] Sub-60 second story generation, narrated, in production. Built solo. Running today.
Walkthrough
A 6-minute teardown of one story, end to end.
Loom embed · paste URL here
Stack
ClaudeElevenLabsNext.jsVercelSupabaseStripe